Adelpanah, A., Mirmehdi, S. M., & Salehzadeh, R. (2023). Factors influencing electronic brand love and e-loyalty.15(2), 138-163.
Akar, K., Kiani, M. R., & Sangari, M. (2024). Security and privacy of social network users: investigation of individual factors. Human-Information Interaction, 11(2), 123-143. [in Persian]
Altaboli, A., & Lin, Y. (2011). Investigating effects of screen layout elements on interface and screen design aesthetics. Advances in Human‐Computer Interaction, 2011(1), 659758.
Bendixen, M. T. (1993). Advertising effects and effectiveness. European Journal of Marketing, 27(10), 19–32.
Chiu, C. M., Hsu, M. H., Lai, H., & Chang, C. M. (2012). Re-examining the influence of trust on online repeat purchase intention: The moderating role of habit and its antecedents. Decision Support Systems, 53(4), 835-845.
Fornell, C., & Larcker, D. F. (1981). Evaluating structural equation models with unobservable variables and measurement error. Journal of marketing research, 18(1), 39-50.
Gefen, D. (2000). E-commerce: the role of familiarity and trust. Omega, 28(6), 725-737.
Granitzer, M., Voigt, S., Fathima, N. A., Golasowski, M., Guetl, C., Hecking, T., ... & Zerhoudi, S. (2024). Impact and development of an open web index for open web search. Journal of the Association for Information Science and Technology, 75(5), 512-520.
Jayanthi, C., Rukmani, A., Annalakshmi, D., Arumugam, M., & KS, T. (2023, November). Unveiling E-Commerce User Behavior through Deep Learning Evolutionary Data Mining. In 2023 International Conference on Research Methodologies in Knowledge Management, Artificial Intelligence and Telecommunication Engineering (RMKMATE) (pp. 1-7). IEEE.
Kaur, M. (2023). Digital marketing success realities to online consumer retention. Asian Journal of Management, 14(2), 155-158.
Kermanshahi, S. K., Steinfeld, R., Yi, X., Liu, J. K., Nepal, S., & Lou, J. (2024). Fast and private multi-dimensional range search over encrypted data. Information Sciences, 652, 119773.
Kojima, T., Kimura, T., Yamaji, M., & Amasaka, K. (2010). Proposal and development of the direct mail method" PMCI-DM" for effectively attracting customers. International Journal of Management and Information Systems, 14(5), 15.
Liew, T. W., Tan, S. M., Sung, J. Y., Gan, C. L., & Lee, Y. Y. (2023). Love is in the cloud: Uncovering the factors driving continuous use intention of online dating applications. Cogent Social Sciences, 9(1), 2232110.
Lin, L. Y., & Lu, C. Y. (2010). The influence of corporate image, relationship marketing, and trust on purchase intention: the moderating effects of word‐of‐mouth. Tourism review, 65(3), 16-34.
Michaelson, D., & Stacks, D. W. (2011). Standardization in public relations measurement and evaluation. Public Relations Journal, 5(2), 1-22.
Mikalef, P., Giannakos, M., & Pateli, A. (2013). Shopping and word-of-mouth intentions on social media. Journal of theoretical and applied electronic commerce research, 8(1), 17-34.
Nepal, S., Ko, R. K., Grobler, M., & Camp, L. J. (2022). Human-centric security and privacy. Frontiers in big Data, 5, 848058.
Ngo, D. C. L., Teo, L. S., & Byrne, J. G. (2000). A mathematical theory of interface aesthetics. Visual Mathematics, 2, 68–77.
Nicolau, A. T., Parra-Arnau, J., Forné, J., & Pallarés, E. (2024). m-Eligibility with minimum counterfeits and deletions for privacy protection in continuous data publishing. IEEE Transactions on Information Forensics and Security, 19, 2854-2864.
Niveau, A., & Sakdavong, J. C. (2024, May). Aesthetics as a Decisive and Motivational Factor for Online Training. In CSEDU (Vol. 1, pp. 78-90).
Odushegun, L. (2023). Aesthetic semantics: Affect rating of atomic visual web aesthetics for use in affective user experience design. International Journal of Human-Computer Studies, 171, Article 102978.
Pookulangara, S., & Koesler, K. (2011). Cultural influence on consumers' usage of social networks and its' impact on online purchase intentions. Journal of retailing and consumer services, 18(4), 348-354.
Putri, N., Prasetya, Y., Handayani, P. W., & Fitriani, H. (2024). TikTok Shop: How trust and privacy influence generation Z’s purchasing behaviors. Cogent Social Sciences, 10(1), 2292759.
Rudolph, T., Bischof, S. F., Böttger, T., & Weiler, N. (2017). Disruption at the door-a taxonomy on subscription models in retailing. Marketing Review St. Gallen, 34(5), 18-25.
Saoula, O., Shamim, A., Mohd Suki, N., Ahmad, M. J., Abid, M. F., Patwary, A. K., & Abbasi, A. Z. (2023). Building e-trust and e-retention in online shopping: the role of website design, reliability and perceived ease of use. Spanish Journal of Marketing-ESIC, 27(2), 178-201.
Schultz, M., Antorini, Y. M., & Csaba, F. F. (Eds.). (2005). Corporate branding: Purpose/people/process: Towards the second wave of corporate branding. Copenhagen Business School Press DK.
Shirezhian, S., & Mirmehdi, S. M. (2025). Investigating the Intention to Use Artificial Intelligence-Based Chatbots by Customers with a Technology Acceptance Approach. Human-Information Interaction, 12(1), 20-42. [in Persian]
Suhartanto, D., Triyuni, N. N., & Leo, G. (2018). Online shopping loyalty: the role of quality, trust, value, and satisfaction. Advanced Science Letters, 24(1), 735-738.
Sun, P., Cárdenas, D. A., & Harrill, R. (2016). Chinese customers’ evaluation of travel website quality: A decision-tree analysis. Journal of Hospitality Marketing & Management, 25(4), 476-497.
Swedowsky, M. (2009). A social media ‘how-to’for retailers. The Gourmet Retailer, 9(3).
Tavosi, M., Naghshineh, N., Zerehsaz, M., & Mahboub, S. (2024). Proposing a conceptual framework for the aesthetics of images on the web: Meta-synthesis and ranking components identified. Human-Information Interaction, 11(3), 40-70. [in Persian]
Tenenhaus, M., Vinzi, V. E., Chatelin, Y. M., & Lauro, C. (2005). PLS path modeling. Computational Statistics & Data Analysis, 48(1), 159-205.
Tibau, M., Siqueira, S. W. M., & Nunes, B. P. (2023). Accounting for the knowledge gained during a web search: An empirical study on learning transfer indicators. Library & Information Science Research, 45(1), 101222.
Tsang, P. M., & Tse, S. (2005). A hedonic model for effective web marketing: an empirical examination. Industrial Management & Data Systems, 105(8), 1039-1052.
Turel, O., Serenko, A., & Bontis, N. (2010). User acceptance of hedonic digital artifacts: A theory of consumption values perspective. Information & management, 47(1), 53-59.
Venkatakrishnan, J., Alagiriswamy, R., & Parayitam, S. (2023). Web design and trust as moderators in the relationship between e-service quality, customer satisfaction and customer loyalty. The TQM Journal, 35(8), 2455-2484.
Vinzi, V. E., Trinchera, L., & Amato, S. (2010) Handbook of partial least squares: Concepts, methods and applications. Springer.
Wahab, F., Khan, I., Hussain, T., & Amir, A. (2023). An investigation of cyber attack impact on consumers’ intention to purchase online. Decision Analytics Journal, 8, 100297.
Wang, L. H., & Metzger, M. J. (2024). The online privacy divide: Testing resource and identity explanations for racial/ethnic differences in privacy concerns and privacy management behaviors on social media. Communication Research, 00936502241273157.
Wang, Y. J., Hernandez, M. D., & Minor, M. S. (2010). Web aesthetics effects on perceived online service quality and satisfaction in an e-tail environment: The moderating role of purchase task. Journal of Business Research, 63(9-10), 935-942.
Woo, H., Kim, N. L., Tong, Z., & Lee, S. (2024). What causes consumers to participate in collaborative consumption? A self-efficacy perspective toward Peer-to-Peer (P2P) secondhand platforms. The International Review of Retail, Distribution and Consumer Research, 34(5), 593-615.
Xu, X., & Schrier, T. (2019). Hierarchical effects of website aesthetics on customers’ intention to book on hospitality sharing economy platforms. Electronic Commerce Research and Applications, 35, 100856.
